THE INFLUENCE OF CULTURAL DIMENSIONS ON SOCIAL ENTERPRISE MODELS: A COMPARATIVE STUDY BETWEEN ITALY AND ROMANIA
Antonio D’Alessio, University of Naples “Parthenope”, Department of Business and Economics, Naples.
Alexandra Zbuchea, National University of Political Studies and Public Administration, Faculty of Management, Bucharest.
Alessandro Scaletti, University of Naples “Parthenope”, Department of Business and Economics, Naples.
Abstract
In the current context of increasing social inequalities and global economic fragility, the social economy represents a new economic model with people at its center. It promotes poverty reduction, a transition towards sustainable cities and communities, and responsible consumption and production. In recent years, various social economy initiatives have been developed in the European Union, inspired by the community's legislative and regulatory framework. European social economy development follows different rhythms due to the socio-economic, cultural, and political diversity of various Member States. However, this diversity is often overlooked in academic literature, which tends to focus on individual country-level examinations. To address this gap, a comparative study was conducted between Italy and Romania, two culturally different countries with varying levels of economic development. This study aims to investigate the relationships between Hofstede's cultural factors and dominant social enterprise models for each country. A descriptive analysis of the two contexts was conducted to determine if cultural factors influence one social enterprise model over another. The study sheds light on how social economy manifests uniquely across diverse cultural settings. The findings may be useful for political leaders when selecting appropriate policies and development strategies for the social economy, to achieve a unified and shared vision and definition.
Keywords: social enterprise, culture, comparative study, european union, social economy.